Demand quality, not just in the products you buy, but in the life of the person who made it.

- Orsola de Castro

The Wayuu Indians from Colombia

The Wayuu are an indigenous tribe living in nothern Colombia in the region called "La Guajira", where the sea and the desert meet. Just as magical as this place are the loving Wayuu who inhabit it. They are characterized by a culture in which bags have been made by hand for years. The craftsmanship is passed down from generation to generation and gives the people the opportunity to express their creativity. Unfortunately, they often have to sell their artistic bags below value in order to provide for their families.

Daniela is one of the Wayuu women and she recognized the probelm that the people in her community were not earining fair renumeration for their traditional work. She started a business to bring fair value back to the traditional art of the Wayuu. She works with more than 50 Wayuu artisans, enabling them to earn at least twice the average market value for their bags. We buy our bags from her at fair prices and are lucky to have met  Daniela personally.

Our mission

A secure and fair income for the Wayuu Indians as well as the preservation of their traditional craftsmanship.

Our vision

A fair fashion industry in which producers are paid fairly and customers consciously support this.

How do we aim to reach these goals?

Fair Trade

We buy fair trade and ensure that Wayuu artists are paid fairly.


We donate 20% of the profits to projects that improve the Wayuu's lives.


We transparently show you the wonderful people behind our products.

Behind the brand

Hi, I'm glad you're here and took the time to learn more about co&amor!

My name is Pia and during my studies I studied two semesters abroad in Barranquilla, a city in the northern Colombia. I immediately fell in love with the country & its people and to this day I have a close connection to Colombia. During my trips to the country, I am always amazed by the mentality of the people and their fun-loving nature.

With my start-up, I want to give the kind-hearted people in Colombia the opportunity to earn a secure income with their traditional craftsmanship and contribute to improving their living conditions with social projects.

Act as if what you are doing makes a difference. It does.

- William James